The Sonos Beam Gen 2 Soundbar Is $130 Off Until Prime Day Ends Tonight

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Amazon Big Deal Days end tonight, Oct. 8, and until then, Lifehacker is sharing the best sales based on product reviews, comparisons, and price-tracking tools before it’s over.
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New to Prime Day? We have a primer on everything you need to know. Sales are accurate at the time of publication, but prices and inventory are always subject to change.
The second and last day of October Prime Day is upon us. Right now, Amazon is having a big sale on Sonos devices, with almost all of its products seeing good deals. The Sonos Beam Gen 2 is one of the best deals of the bunch currently down to the lowest price it has ever been—$369 (originally $499)—according to price-tracking tools. The Sonos Ace is also seeing its lowest price of $298.99 (originally $399) if you're looking for some good quality headphones.


As the name suggests, this isn't the first generation of the Beam soundbar. That would be the Sonos Beam Gen 1, which came out in 2018. It was the first smart soundbar to support both Google and Alexa voice assistants, as well as AirPlay. The Sonos Beam Gen 2 then came out in 2021, adding Atmos compatibility, eARC connectivity, NFC connectivity, and a better processor from the features that were already in the Gen 1. The Sonos companion app also improved dramatically, making for a much better experience and extra features, like the Sonos TruePlay (only for Apple phones), which calibrates the speaker based on its environment.
The release of the bigger and more powerful Sonos Arc Ultra last year meant the Beam Gen 2 was no longer the flagship premium soundbar, which has helped bring the price down in sales like these.
Looking for something else? Retailers like Walmart and Best Buy have Prime Day competition sales that are especially useful if you don’t have Amazon Prime.
Walmart’s Prime Day competition sale runs from Oct. 6 at 7 p.m. ET through Oct. 12 and includes deals up to 50% off. It’s an especially good option if you have Walmart+.
Best Buy’s Prime Day competition sale runs from Sept. 27 through Oct. 12, and has some of the best tech sales online. It’s an especially good option if you’re a My Best Buy “Plus” or “Total” member.
Target’s Prime Day competition sale runs from Oct. 5 through Oct. 11, and it has deals going up to 50% off. You can become a Circle member for free.
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