This GoPro Hero13 Is Still Over 30% Off After Prime Day
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New to Prime Day? We have a primer on everything you need to know. Sales are accurate at the time of publication, but prices and inventory are always subject to change.
If you’re a content creator or enjoy capturing your adventures (and the scenery that comes with them), a durable and high-quality action camera is a must for smooth, hands-free footage. Right now, the rugged and feature-rich GoPro Hero13 Black Ultra Wide Edition is 31% off for Prime members, dropping it to its lowest price ever.
An upgrade to the Hero12 black, this model adds Wi-Fi 6 and a longer-lasting 1,900mAh battery (up from 1,720mAh), built-in GPS, an improved HDR profile, new slow-motion options, and a wider vertical FOV that will appeal to adventurers and vloggers alike. At 5.6 ounces, it’s compact enough to carry all day or mount to a vehicle, helmet, or even a pet. It has a sleek, minimalist appearance compared to its predecessor and a durable chassis that can handle being dropped, knocked around, or used underwater (up to 33 feet deep) without a case.
Compared to the standard Hero13, this model comes with an ultra-wide lens for a broader field of view. It has dual LCDs (a 1.4-inch front screen and 2.3-inch rear touchscreen) with 5.3K video resolution and 27 MP sensor resolution. The rear display may feel a bit cramped, so using a selfie stick or tripod may make operation easier, but you can also control settings from the Quik app or use simple voice commands. While this cam received an Excellent rating from PCMag, the tester noted that the display isn’t bright enough to cut through glare on sunny days and struggles in low light settings. That said, the interface is still intuitive, with configurable presets for Video, Photo, and Time Lapse modes that make it easy to switch color profiles, lens views, frame rates, and more.
It charges via USB-C, but has wireless features like integrated GPS, Bluetooth, and Wi-Fi 6 for smartphone pairing, and wireless file transfers. It also connects to select wireless earbuds and keeps audio separate from the built-in mic, letting creators mix ambient audio in with narration during the editing process. One standout feature is GoPro's HyperSmooth stabilization system, which makes handheld video footage look like it was shot on a powered gimbal or Steadicam. It also launched alongside an updated accessory ecosystem, adding creative flexibility, though at an extra cost.
Ultimately, the GoPro Hero13 Black Ultra Wide Edition delivers impressive picture quality, durability, and video clarity. Plus, its significant updates to its predecessor make it ideal for people who haven’t owned a GoPro or are used to an older model.
Looking for something else? Retailers like Walmart and Best Buy have Prime Day competition sales that are especially useful if you don’t have Amazon Prime.
Walmart’s Prime Day competition sale runs from Oct. 6 at 7 p.m. ET through Oct. 12 and includes deals up to 50% off. It’s an especially good option if you have Walmart+.
Best Buy’s Prime Day competition sale runs from Sept. 27 through Oct. 12, and has some of the best tech sales online. It’s an especially good option if you’re a My Best Buy “Plus” or “Total” member.
Target’s Prime Day competition sale runs from Oct. 5 through Oct. 11, and it has deals going up to 50% off. You can become a Circle member for free.
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