The proptech startup media guide: Strategically leverage paid media

Marci James' Proptech Marketing Guide series concludes with strategies for building a more resilient marketing engine that can weather market fluctuations and competitive pressures.

Trending: Mixed signals, faster Reels and evolving replies

From reposts and Reel replies to shifting platform priorities, Jessi Healey breaks down how social media is evolving—and what it means for visibility, strategy and control.

Tool Kit: The Golden Girl’s guide to winning the Silver Tsunami

Explore the ageism and challenges that women of a certain age face in this business, and learn how to best serve clients who are 50-plus with trainer Rachael Hite.

31 years of brutally honest truths boiled down to under 1,200 words

Success is inevitable, Jimmy Burgess writes, when you're coming from a place of service and value-added client care.