AI slop is flooding social feeds and reshaping real estate marketing

AI-generated content is rapidly reshaping the digital landscape, creating a noisier, less reliable environment for clients. As synthetic video fills social feeds, agents will need stronger authenticity, clearer messaging and real expertise to stand out.

NAR NXT: The Download on last week’s trends, tensions, takeaways

ICYMI, get caught up on all of the moves made last week at NAR's flagship event, NAR NXT, including changes to the rules and organizational leadership.

Giving back in a time of uncertainty: How real estate leaders are changing lives

Real estate professionals have the power to create positive change one home, one client and one act of kindness at a time, Darryl Davis writes.

Black Friday Deals Live Blog 2025: Best Early Black Friday Sales, All in One Place

We may earn a commission from links on this page. Deal pricing and availability subject to change after time of publication.With this live blog, you can keep up with the best deals the Lifehacker team finds every day, including during the ongoing Black Friday sales, all in one place. Bookmark this p