EXp’s Wendy Forsythe to agents: Focus on experience over metrics

The chief marketing officers for eXp Realty, Brown Harris Stevens and CoStar Marketplace share why sales metrics don't resonate with today's consumers and what agents can do instead.

Agents on social media in 2025: ‘Just get out there and record’

In addition to committing to creating content, savvy agents told ICNY attendees that authenticity, focused branding and being fearless are some of the keys to finding success on social media.

Anywhere’s David Marine: The power of storytelling is ‘timeless’

The key to finding a brand's story is making sure that the consumer's, the brand agents' and competing agents' views of that brand all align, Marine told Inman Connect New York attendees.

American Real Estate Association absorbs NYC trade group

The integration with the New York Residential Agent Continuum paves the way for the organization's first local chapter while turning up the heat on its rivalry with the National Association of Realtors.