Dunbar’s Number explains why average agents stay average

Anthropologist Robin Dunbar introduced the idea that humans can maintain stable, meaningful social relationships with only about 150 people. Here's why that's not enough to sustain a real estate business today.

5 qualities every great transaction coordinator must have in 2026

Behind every smooth real estate closing is a transaction coordinator who keeps it all moving, Jessica Souza writes. Here’s what separates the good from the truly great.

No lead-gen unicorns: 3 real ways to get clients to the closing table

Stop chasing that next "magical" lead source, Josh Ries writes. Implement a lead-generation system that will sustain your business for the long haul.

Mortgage demand dips as Fed signals cautious approach to rates

Homebuyer demand is still stronger than a year ago, but seasonal shifts have pushed the mix of business toward refinancing, which accounted for 59% of loan applications last week.